The overview

Kefi - The Label

[ke-fi]  •  Greek 

The spirit of joy, enthusiasm, high spirits and frenzy, in which good times and passion for life are expressed with an abundance of excitement, happiness and fun.

Embarking on a design odyssey with Kefi, a high-end swimwear brand rooted in the beauty of Bali, we immersed ourselves in the art of crafting elegance. Inspired by the rhythmic waves and authentic textures of Bali, Kefi is a harmonious blend of sophistication and island allure.

The artwork, with meticulous rips reminiscent of paper, adds a touch of unconventional charm, elevating Kefi to a league of its own. Classy and high-end, Kefi’s swimwear isn’t just fashion; it’s an experience, a wearable ode to the allure of Bali.

As we navigated the design process, we ensured that every element mirrored the brand’s commitment to luxury. The result is a visual narrative that captures the spirit of Bali, a testament to Kefi’s dedication to creating swimwear that doesn’t just adorn bodies but transforms them into works of art.

What did we do?

Creative Direction

Branding

Social media package

Motion graphics

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